OVERVIEW
SUNSET World Cuisine is a fine dining concept rooted in international fusion, designed to honor iconic culinary traditions from around the globe. Our branding challenge was to communicate the sophistication of high-end dining while maintaining an open, cross-cultural spirit that avoids favoring any single cuisine. The result? A globally inspired identity that feels elevated, but accessible—like flying first class with no passport check.
Contributions
I led the full visual identity development, crafting a system anchored in universal themes like the sun, time, and global movement. From logo conceptualization and collateral design to digital assets and physical touchpoints, the design blends refinement and curiosity. I created an elegant, minimal mark paired with a rich, atmospheric palette to give the brand a sense of quiet drama—think Michelin star vibes but with friendlier lighting.
